Are You Doing Social Media Marketing the “Right” Way?

• Are you worried about making a mistake in your social media marketing and harming your reputation you’ve worked so hard to build?
• Are you frustrated because you’ve set up a Facebook Page, made some posts and nothing’s “happened”?
• Are you overwhelmed with where to start?

If so, take a deep breath.  You’re not the only one struggling with social media and trying to make sense of how it use it in your business.

There are 1000’s of others just like you.

In fact, most business owners I talk to would like some help.

They ask me questions like how to get more Facebook “likes” and how they can leverage Linked In for more business.

Does that sound like you?

Maybe you have your doubts that Facebook can really improve your business.  Maybe you think (hope?) that social media marketing will turn out to be a fad and quietly go the way of the do do bird.

Well, if you really believe that, go for it.

About 15 years ago, some folks thought that about the Internet too.  Look how that turned out.

 ”The ROI of Social Media is that Your Business Will Still Exist in 5 Years.” Erik Qualman author of NYT bestseller Socialnomics

You want success stories?

Do you know the one about the NJ businessman who leveraged social media to build the family wine store business into a $50 million dollar a year enterprise?

Or how about the way famous brands like Ford leveraged the power of 900 million Facebook users to debut the 2010 Ford Explorer.

Then there’s the story of a Bucks County retailer who’s business is up 40% every single day because of Facebook and Twitter.

Yes, 40% increased business due to social media marketing.  The result? He’s making more money and expanding his business!

Microsoft Small Business Summit estimated over “50% of new business will come from social media and internet marketing efforts over the next five years.  That number could triple by 2020.”

Whether you have success with social media marketing or it’s a colossal waste of time is all dependent on three things.

1–Establishing your objectives

2–Knowing who your audience is and where they spend time online

3–Planning your strategy

That Bucks County retailer?  One recent campaign netted him 295 new prospects in 48 hours.  Would that help your business?

Yes, we know you’re busy.

We know you have a million priorities and taking care of business is at the top of your list.

We’re small business people like you.  We know you don’t have time to figure out how to use Facebook/YouTube/Twitter, etc. to your best advantage.

That’s why we created Social Media Video Blueprint.

Social Media Classes on Topics that Impact Your Bottom Line:

• Leveraging the power of Facebook to bring you more clients
• Using Linked In for prospecting
• How Pinterest can boost your website traffic and your sales
• Twitter for joining the conversation about your business and connecting with media
• YouTube for grabbing eyeballs and ally yourself with your prospects

Effective social media marketing can help you do this and so much more.

Social media marketing isn’t about making a few posts on Facebook.  Anyone can do that.  It’s about having a plan, knowing what you want to achieve and crafting your message for your target audience — the basics of marketing.

Plus, there’s a video component. You know video is exploding online.  In fact, one statistic says social media with video can increase sales 50%!

If you’re thinking of using video or improving your existing video marketing, you’ll definitely want to take part in classes like :

• How to choose a videographer
• What a storyboard is and how to use it to save you time & money
• How to craft a powerful message that resonates with your audience so you’re the one they choose to do business with.

Video is here to stay.

Social media is here to stay.

There are 900 million people on Facebook, in fact, over 1/2 of users log in daily and spend an average of 16 minutes liking, commenting, sharing and posting.

Wouldn’t it be great to get even 1% of them interacting with your business?

YouTube is the 2^nd largest search engine after Google. (And, need I remind you, it’s owned by Google?) It dominates 20% of the web!

Then, there’s Linked In which is perfect for businesses that sell products and services to other businesses.

In fact there are so many choices it can be tough to know where to get started! Or, how to use them effectively.

Don’t you want to learn how to use them the right way?

“I was in a class that Jen taught: CREATE YOUR SOCIAL MEDIA BUZZ today. WOW! Within the first 30 minutes I got my money’s worth. By the end of the program I had a list of ‘to do’ regarding my social media strategy. Great job! Thanks.” August 2, 2012 Donna G. 

There are 11 classes scheduled now through March with two more tentatively scheduled.

Here’s a sample:

Oct. 10 – Telling Stories Through Video

Oct. 11—Secrets of Linked In Power Users

Oct. 24^th  How Your Business Can Profit from YouTube

Nov. 28^th Pinup Power: Sell More, Connect More with Pinterest

And, that’s not even half of our offerings!

We’ll be offering a class on Facebook for small business and one on how to use Twitter to find your audience and make powerful connections.

These are live, in person classes in Doylestown, PA  You’ll be able to ask questions and take away action items to implement right away.

Social media video blueprint is your guide to effective social media marketing.  Register here for this powerful series that can transform your business.

Thank you, Jen.  Your class was really helpful.  This is what I did yesterday:

• updated my website
• sent out marketing to my distribution list
• created evite for customer to use for catalog party
• posted photo/link to my website on Pinterest (hooray!)
• posted new catalog on my Facebook page.

You motivated me!

Are you ready to get the help you’ve been looking for?  Click here.

Rick Toone and I have used social media in both business and personal ways since way before Facebook.  (That puts us in the Stone Age when it comes to social media). As a video expert, he’s made more than a 50 Superbowl commercials and worked with many of Hollywood’s biggest names.

I’ve worked on social media campaigns with entrepreneurs both locally and nationally.

We’re in the trenches, reading and practicing what we learn and speaking on social media regularly.  We’ve also both been in the online marketing world for years.  We get the big picture.

We’ve seen what works and what doesn’t.  (Flat out promotion? Doesn’t work.) We’ve made lots of newbie mistakes.

You can choose to come to one class or many.  We’ve found that most attendees want to come to more than one because frankly, they pick up something different from each that impacts their business in a positive way.

So, to make it easy for you to get your social media training right here in Bucks County, we’re offering a special deal.

You can do this.  We’ll show you how. 

Here’s the schedule:

Buy 3 get one free is $147 25% savings

Buy 6 and get 2 free — $294 25% savings

Buy 9 and get 3 free — $441    ($588)  25% savings

How many times have you wanted to understand how to make social media marketing work for your business?  A 100? A 1000?  If you’re like a lot of small business owners we know, I’ll bet it’s a daily frustration.

End your frustration by getting help that makes sense.

“Jen thank you for an awesome session yesterday, I’ve already reached more people with an ad in 6 hours than in 6 months. YOU ROCK!! I’m recommending you to everyone I know who has a business!”  Terry Meehan, The Studio

To your Social Media Success:

Jen & Rick 

 

P.S.,

Think of how confident you’ll feel as you finish out 2012 and move into 2013 knowing you’re getting a handle on your social media marketing.

Sign up today.  This pricing is valid only for the first 15 people.

Buy 3 get one free is $147 25% savings

Buy 6 and get 2 free — $294 25% savings

Buy 9 and get 3 free — $441    ($588)  25% savings

Space is limited.  The room only holds 30 (tops).  Register here and sail into 2013 knowing you have a hold on social media.

We’ll see you soon!